How to measure Return On Investment for SEO

Finding a good online marketing agency isn’t easy.

Whilst I know what I’m talking about, like most business owners, I need a good copywriter to turn my blurb into something with purpose, that’s engaging. Let’s face it, like most products, SEO can be a bit dull and could do with jazzing up a bit.

“I didn’t get where I am today by being absurd.”

Reggie Perrin

No matter what people say, getting SEO right isn’t easy either. Sure, the basics are simple, but if you want to stand any chance of success, you need to be meticulous. Meticulous in your planning (who’s the competition – what’s working for them and, maybe more importantly, what isn’t?). Meticulous in your execution – where’s the lowest hanging fruit? How much and what type of content do I need to produce?

That’s why you need an experienced online marketing agency who deliver.

There’s no shortage of agencies promoting their services, some are cheap (remember, you get what you pay for), some represent great value for money. While others are downright expensive. Some are expensive for a reason (never forget, you get what you pay for). While others are expensive because they’re delivering things that you probably don’t understand and simply don’t need.

Delivering On Value

How can you tell if you’re getting value for money?

A difficult question, but here’s a great article from the guys at SEMRUSH on how to calculate SEO ROI.

We believe that email marketing and SEO are the two most important drivers for most businesses.

I’m going to be working on this post over the next couple of weeks, so please check back soon.

In the meantime, if you want to talk to an online marketing agency that delivers, you can see our results here then let’s talk:

Richard Nolan

Founder, Rife Interactive

Tel: 01494 816286


About the author

While our founder, Richard Nolan, knows what he's talking about (mostly), he does like to get copywriters involved.

And he's always on the lookout for good copywriters. So if you fit the bill, get in touch!

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Rife Interactive
Barnes Cottage
Cock Lane
High Wycombe HP10 8DP

01494 816286